The MBA program at Lehigh offers seven areas of concentration. A concentration area does not need to be declared at the time of application to the program. Occasionally, new or experimental courses may be offered which may also be used toward a concentration. Students may choose only one concentration to be noted on their transcript.
Faculty specializing in each area are available for consultations and advising.

Corporate Entrepreneurship
Finance
International Business
Marketing
Management of Technology
Supply Chain Management
Corporate Entrepreneurship

New venture creation is analyzed and dissected from the perspective of the established or developed company that is committed to building new commercial enterprises to grow and remain competitive. How an organization can enhance its capability to market, organize, execute, and invest in new ventures is a constantly recurring theme in Lehigh’s vSeries entrepreneurship concentration. The concentration consists of six required courses plus the completion of six additional credit hours for a total of 12 credit hours.

Required Courses:

  • GBEN403 (1) Anatomy of Entrepreneurship: Start-Ups and Established Companies
  • GBEN404 (1) Market Opportunity: Targeting Strategies and Selling Tactics
  • GBEN406 (1) Performing a Business Enterprise Audit: Developing an Industry Perspective
  • GBEN408 (1) The New Venture Organization: Management, Design and Governance
  • GBEN409 (1) Financial Forecasting: Developing Pro Forma Financial Statements
  • GBEN410 (1) Financing Start-Ups: Seeking Outside Venture Capital

Select six credit hours from the following to complete the concentration:

  • GBEN401 (2) The Business Plan I: Strategic Considerations
  • GBEN402 (2) The Business Plan II: Operating Strategies and Implementation
  • GBEN405 (1) Intellectual Property: Management and Valuation
  • GBEN407 (1) Processes and Infrastructure: Creating Production and Delivery
  • GBEN411 (1) Establishing Credit Facilities: Asset-Based and Cash Flow Financing
  • GBEN412 (1) Developing Exit Strategies: Concepts and Approaches
  • GBEN413 (1-4) Integrative Experience/New Venture Internship

Download the Degree Requirements sheet here.

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Finance

In the era of a growing competitive global economy, finance has become increasingly important and complex. This has led to an expansion of career opportunities within corporations, investment firms, and financial institutions worldwide. The finance concentration examines corporate financial management internally and externally through analysis of a company’s financial health, its effect on the stock market and the return on its investments.
The finance concentration requires the completion of twelve elective credit hours. You may follow a corporate, investment or general focus track.

Finance-Corporate Focus
Required Course:

  • GBUS419 (3) Financial Management (Prerequisite MBA402)

Choose at least 2 advanced topic courses from:

  • GBUS414 (3) Financial Statement Analysis (Prerequisite MBA402)
  • GBUS420 (3) Investments (Prerequisite MBA402)
  • GBUS424 (3) Advanced Topics in Financial Management (Prerequisite GBUS419)
  • GBUS426 (3) Financial Markets and Institutions (Prerequisite GBUS419)
  • GBUS473 (3) International Financial Management (Prerequisite GBUS419)

Select 1 additional course:

  • GBUS420 (3) Investments (Prerequisite MBA402)
  • GBUS447 (3) Negotiation
  • GBUS450 (3) Strategic Supply Chain
  • GBUS460 (3) Strategic Marketing Management
  • MACC 424 (3) Corporate Governance and Business Risk

Finance-Financial Services Focus
Required Course:

  • GBUS420 (3) Investments (Prerequisite MBA402)

Choose at least 2 or 3 courses:

  • GBUS414 (3) Financial Statement Analysis (Prerequisite MBA402)
  • GBUS421 (3) Advanced Investments (Prerequisite GBUS420)
  • GBUS422 (3) Derivatives and Risk Management (Prerequisite GBUS420)
  • GBUS425 (3) Real Estate Finance and Investing (Prerequisite GBUS420)
  • GBUS426 (3) Financial Markets and Institutions (Prerequisite GBUS420)

Choose 1 course:

  • GBUS419 (3) Financial Management (Prerequisite MBA402)
  • GBUS447 (3) Negotiation

Finance-General Focus
Required Courses:

  • GBUS419 (3) Financial Management (Prerequisite MBA402)
  • GBUS420 (3) Investments (Prerequisite MBA402)

Choose 2 additional courses:

  • GBUS414 (3) Financial Statement Analysis (Prerequisite MBA402)
  • GBUS421 (3) Advanced Investments (Prerequisite GBUS420)
  • GBUS422 (3) Derivatives and Risk Management (Prerequisite GBUS420)
  • GBUS424 (3) Advanced Topics in Financial Management (Prerequisite GBUS419)
  • GBUS425 (3) Real Estate Finance and Investing (Prerequisite GBUS420)
  • GBUS426 (3) Financial Markets and Institutions (Prerequisite GBUS420)
  • GBUS473 (3) International Financial Management (Prerequisite GBUS419)

Download the Degree Requirements sheet here.

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International Business

As global markets expand, doing business internationally requires in-depth knowledge of foreign economies, customs and currencies. This concentration explores the broad issues associated with multi-national and international companies, including opportunity, risk, legal issues and marketing.
You must complete two required courses plus the completion of three additional credit hours for a total of 9 elective credit hours to earn the International Business concentration.

Required Courses:

  • GBUS473 (3) International Financial Management
  • GBUS475 (3) Global Marketing Strategies

Choose 3 credit hours from:

  • GBUS476 (3) Globalization and Management of Technology
  • GBUS49X (3) Leadership in a Dynamic Global Environment
  • GBUS492 (3) Doing Business in Europe-International Experience in France
  • ECO471 (3) International Economic Development
  • ECO472 (3) International Trade Theory
  • ECO473 (3) International Monetary Economics

Download the Degree Requirements sheet here.

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Marketing

The importance of the marketing function is recognized by all sizes and types of organizations. Focusing on the creation of superior customer value and sustainable competitive advantage from an integrative perspective, the marketing concentration addresses a wide range of issues from global strategies to branding methods and is designed to be flexible in order to meet traditional and non-traditional marketing positions and situations.
The Marketing concentration requires the completion of twelve elective credit hours.

Choose 12 credit hours from:

  • GBUS454 (3) E-Commerce and Marketing Strategy
  • GBUS460 (3) Strategic Marketing Management
  • GBUS462 (3) Pharmaceutical Marketing
  • GBUS464 (3) Business to Business Marketing
  • GBUS465 (3) Creating Breakthrough Innovations
  • GBUS466 (3) Marketing Research and Analysis
  • GBUS470 (3) Marketing Communications Strategies
  • GBUS471 (3) Strategic Brand Management
  • GBUS472 (3) Strategies for Services Marketing
  • GBUS475 (3) Global Marketing Strategies

Download the Degree Requirements sheet here.

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Management of Technology

New technologies are valuable tools in moving a company forward and providing points of differentiation among competitors. The Management of Technology concentration focuses on technology and its use in business strategy, research and development and project management.
The Management of Technology concentration requires the completion of twelve elective credit hours.

Choose 12 credit hours from:

  • GBUS465 (3) Marketing Strategies for New Products and Services
  • GBUS481 (3) Technology, Manufacturing and Competitive Strategy
  • GBUS482 (3) R. D. & E Project Management
  • GBUS483 (3) R & D Management
  • GBUS484 (3) Science & Technology Policies and Institutions
  • GBUS485 (3) Diffusion and Implementation of Technology
  • IE442 (3) Total Quality Management

Additional courses in the P.C. Rossin College of Engineering and Applied Science may be suitable for the MOT concentration with the designated faculty member’s approval.

Download the Degree Requirements sheet here.

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Supply Chain Management

Through in-depth study of an organization’s value chain, the Supply Chain Management concentration demonstrates how these activities are linked both internally and externally. In a creative, hands–on environment that uses case studies and industry experts, students explore the multiple factors that have impact on a company’s supply chain.
The Supply Chain Management concentration requires the completion of 9 credit hours of directed electives.

Required Courses:

  • GBUS450 (3) Strategic Supply Management
  • GBUS453 (3) Transportation and Logistics Management
  • GBUS464 (3) Business to Business Marketing

Download the Degree Requirements sheet here.

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